How to Get Limited Edition Eric Emanuel Releases Before They Sell Out

Eric Emanuel’s limited edition shorts and tracksuits drop frequently—but they also sell out within minutes. Whether you’re a streetwear enthusiast, collector, or just love his signature mesh shorts, you’ve probably asked: How can I actually buy Eric Emanuel before it’s gone?

In this guide, we’ll break down step-by-step strategies to increase your chances of copping limited EE releases at retail price, avoiding resellers and inflated prices. Let’s go!

🔥 Why Eric Emanuel Releases Are So Hard to Get

Before we get into tips, here’s why these drops are so competitive:

✅ Limited Supply: Each drop is made in small batches, making items rare and highly coveted.

✅ High Demand: Celebs like Drake, Travis Scott, LeBron James, and collabs with Adidas and McDonald’s create huge hype.

✅ Resale Market: Resellers scoop up stock and flip EE shorts and tracksuits for double or triple the price.

🗓️ Understand the Drop Schedule

Eric Emanuel typically releases new collections every Friday at 12 PM EST on his official site:

• Follow his Instagram (@ericemanuel) for official announcements.
• EE sometimes teases upcoming drops and surprise collabs days before release.

✅ Step-By-Step Guide to Copping EE Releases Before Sell-Out

1. Create an Account Before Drop Day

Set up your account on in advance.

• Save your shipping and billing info to speed up checkout.
• Use autofill in your browser (Chrome works best). This will save precious seconds when adding your details at checkout.

2. Be Ready 10-15 Minutes Before the Drop

• Log in early.
• Refresh the website at 11:58 AM EST, so you’re ready when the drop hits at 12 PM sharp.
• Don’t wait to get a notification—be there before launch.

3. Use Multiple Devices & Browsers

Increase your chances by:

• Opening the site on your computer and phone.
• Running multiple browsers (Chrome, Safari, Firefox) logged into your account on each.

👉 Pro Tip: Use different WiFi connections or mobile data on each device to avoid site blocks.

4. Go For the Item You Want First

Limited drops sell out in seconds. Know exactly what you’re buying.

• Make a priority list of what color/size you want most.
• Add it to your cart immediately and checkout right away.

👉 Don’t waste time browsing—check out with one item first, then try going back for more.

5. Use Apple Pay, Shop Pay, or Google Pay

These methods offer one-click checkout, giving you an edge over people entering card info manually.

• Shop Pay is often the fastest on Eric Emanuel’s site.
• Enable these options on your EE account before drop day.

6. Join the Adidas Confirmed App

Some EE drops (especially collabs) release via Adidas Confirmed.

• Download the Adidas Confirmed app.
• Turn on push notifications for drop alerts.
• EE x Adidas drops often use raffle systems, so enter as soon as they go live.

7. Set Alarms and Turn On Notifications

• Set an alarm for 11:50 AM EST on drop days.
• Follow @ericemanuel on Instagram and turn on post notifications.
• Follow sneaker/streetwear accounts like @dropsbyjay or @copbycomplex for updates.

🚀 Advanced Tactics for EE Drops

8. Use a Bot (Optional but Risky)

Some buyers use bots to automatically purchase items the moment they release.

• Be cautious! EE’s site has bot protection, and using one can get your order canceled or blocked.
• Bots are expensive and complicated. Unless you’re serious about reselling, this probably isn’t necessary.

9. Team Up with Friends

Squad up! Have your friends try to grab your size while you do the same for them.

• Increase your chances by multiplying efforts across devices and accounts.

10. Join Discord Groups

Join streetwear or sneaker Discord communities focused on early links, alerts, and drop strategy.

• Popular groups provide:
  • Drop reminders
  • Restock monitors
  • Checkout advice
• Some even have cook groups (premium memberships) that give insider info and bot access.

💡 What to Avoid During EE Drops

• Don’t hesitate. If you take more than 30 seconds, your size may be gone.
• Don’t refresh your cart during checkout. Trust the process once you’re in.
• Don’t multitask poorly. Focus on one device at a time if you’re not familiar with multi-device strategies.

🔄 What Happens if You Miss the Drop?

If you miss out, there are still ways to grab EE gear—but expect to pay resale prices.

1. Resale Platforms

• StockX
• GOAT
• Grailed
• eBay

2. Facebook Groups & Reddit

• Reddit: r/streetwear or r/sneakermarket
• FB Groups: Streetwear BST communities

3. Restocks (Rare but Happen!)

Follow @ericemanuel and resell monitors for surprise restocks.
Check EE’s official online store and pop-up shops for drops.

📍 Where to Buy Authentic EE Pieces (Besides Drops)

Only buy from trusted sources:

• Eric Emanuel Official Shop:
• Adidas Confirmed App
• SSENSE, MR PORTER, END Clothing (select collabs and limited stock)
• StockX, GOAT, Grailed (verify authenticity!)

🏁 Final Tips to Secure Limited Edition Eric Emanuel Drops

✅ Create accounts and save info in advance
✅ Be logged in 15 mins before drop time
✅ Use Shop Pay, Apple Pay, or Google Pay for speed
✅ Prioritize your favorite item and check out ASAP
✅ Consider multiple devices and enlist friends
✅ Stay informed via Discord, Instagram, and sneaker blogs

Summary